Research into media institutions
Jason Blum opened Blumhouse Productions in 2000. Since opening his own company, he has produced six feature films that demonstrate his unique taste and creative sensibilities. In 2011, Universal Pictures signed the prolific produced to a three-year first-look deal. Per deadline Blum and his production team have scored big in the horror realm with the original Paranormal Activity, which cost about £15,000 and grossed £193 million. Insidious cost $1.5 million and grossed £81 million worldwide and is still rolling out. Paranormal activity is a supernatural horror film, which is set in a house where ‘paranormal’ activities happen. This is similar to my product because it is using a real life situation in a house. Paranormal activity was created through Blumhouse Pictures and distributed by Paramount Pictures and DreamWorks pictures. Its budget was $15,000 and it made a box office profit of $193,355,800. Paranormal activity continued to grow and paranormal activity 2 and 3 have been distributed and consumed by millions of people worldwide. Paranormal activity 3 was created and distributed through the same institutions; however the budget this time was $5 million. This resulted in a box office profit of $205,703,818 and the story is still left unfinished leaving millions of people waiting to watch the next one.
Twisted pictures is an American independent production company which focuses on the creating mainly horror films. Evolution Entertainment’s Mark Burg, Oren Koules and Gregg Hoffman founded the company in 2004. Twisted pictures formed after the box office success of Saw in 2004, which lead to a nine-picture distribution deal with Lionsgate. The company went on to produce six additional sequels in the Saw film series.


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